Start a project

Your work sells itself.Your marketing doesn’t.

Four things have to be true before a good job lands on your calendar.

Be found

Show up when a homeowner searches “paver patio near me” at 9pm on a Sunday, in the towns you actually want to drive to.

Be believed

Twelve gallery photos and a phone number is not a sales tool. Show the process, the detail, and what a real project involves.

Be chosen

Most homeowners call three contractors. The one who makes the decision easiest usually wins the job.

Be predictable

Know your cost per lead and your cost per signed job, by service and by season. Then spend accordingly.

Start where it hurts. Build toward the system.

Website

Earn trust before the call.

Service pages that explain what a $60,000 patio actually includes, galleries organized around the work you want more of, and a form that gets answered.

Talk about Website

SEO/AEO

Turn searches into estimates.

Rank for retaining walls, outdoor kitchens, and paver patios in your real service radius, not in towns two hours out.

Talk about SEO/AEO

PPC

Buy the leads you want.

Campaigns built around your highest-ticket services, geo-fenced to where your crews actually go, tracked through to cost per signed job.

Talk about PPC

What working togetheractually looks like.

Strategy

We start with a focused working session to learn what you sell, what you want more of, where your best projects come from, and what is getting in the way. Then we turn it into a clear plan.

Website

Next, we shape the positioning, page structure, and path to inquiry around how prospective clients evaluate and choose a builder. You review the direction and give feedback before anything goes live.

Marketing

Once the foundation is ready, we put search and paid media to work around the services and markets that matter most. Every campaign leads to a page built for that exact project.

Optimize / Grow

From there, we review calls, leads, booked estimates, and signed work together. What performs gets more attention. What does not gets adjusted, rewritten, or cut.

The work behind the results.

The full story behind each project: what was getting in the way, what we changed, and how the business moved forward.

Talk through your project
Website · SEO/AEOHome Turf Agency working model
Illustrative case study 01Website · SEO/AEO

Turning a broad portfolio into a focused sales story.

Starting point

The company’s site shows beautiful work, but treats design, masonry, planting, and outdoor-living projects as one undifferentiated service.

What changes

We reorganize the offer around the projects the firm wants more of, pair each service with relevant proof, and build a clearer path from inspiration to inquiry.

What it makes possible

Prospective clients can understand the fit, the process, and the next step before the first conversation.

Website · PPCHome Turf Agency working model
Illustrative case study 02Website · PPC

Giving paid search somewhere better to land.

Starting point

High-intent traffic is being sent to a generic homepage that asks visitors to connect the dots between an ad, a service, and the company’s capabilities.

What changes

We pair tightly targeted campaigns with service-specific landing pages, clear geographic coverage, and call and form tracking tied to the inquiry.

What it makes possible

The contractor can evaluate campaigns by the opportunities they create, not by clicks in a dashboard.

SEO/AEO · PPCHome Turf Agency working model
Illustrative case study 03SEO/AEO · PPC

One message across the showroom, website, and search.

Starting point

The company’s website, organic visibility, and paid campaigns describe the business in different ways.

What changes

We align the positioning, rebuild the key service pages, and point search and paid media toward the same kinds of projects.

What it makes possible

Prospective clients get a consistent story from the first search through the project inquiry.

Built to help outdoorliving companies win more$30,000+ projects.

Outdoor living is a considered purchase. Homeowners research for weeks, compare three or four builders, and choose the one who made the decision easiest. That is a marketing problem, not a sales problem.

  • Landscape design-build
  • Hardscape and paver contractors
  • Outdoor kitchens and living spaces
  • Pool decks, pergolas, and structures

Probably not a fit if you are mostly mow-and-blow maintenance, or if you win work by being the cheapest bid.

Your marketing should be accountable to the work.

We will tell you what we can measure, what we cannot, and what we would stop. Every recommendation has to connect to a service, a market, or a booked job.

Clear scope. Shared numbers. No channel theater.
See how we work

Meet the Team

We work with landscape, hardscape, and outdoor-living companies selling considered, high-value projects. Strategy, website, SEO/AEO, and paid media stay connected around the services, markets, and project types you want to win.

Placeholder portrait of Maya Chen

Maya Chen

Strategy director

Clarifies the offer and keeps every channel pointed at the same business opportunity.

Placeholder portrait of Lucas Bennett

Lucas Bennett

Website experience lead

Turns positioning, proof, and project detail into a site built around the buying decision.

Placeholder portrait of Nia Robinson

Nia Robinson

SEO/AEO lead

Builds durable visibility for the services and markets that matter across search and answer engines.

Placeholder portrait of Andre Silva

Andre Silva

Paid media lead

Runs targeted campaigns, watches lead quality, and connects spend to real opportunities.

Commonly Asked Questions

No. Most companies start with the piece that hurts most. We fix that constraint first, then connect it to the rest of the system.